How To Grow Your Skool Community (And Make 48K In 17 Days)
In this blog, I will guide you on how to create engaging content on social media to grow your skool community.
I have successfully grown my skool community, the Content Academy, to about 1,700 members. I also offer a course that shows how I generated $44k in 18 days without any sales calls. But the key question is, how do you get people inside your skool community? Because without people, there’s no way they can interact with you and ultimately buy your products.
The Challenge
One thing I want to address upfront is that many people drastically underestimate the amount of effort it’s going to take to get people into their community. They also underestimate how often they have to create content on social media and for what length of time. I create content sometimes multiple times a day across multiple marketing channels. That’s how I’ve been able to grow my followings on social media and also help bring them to my skool community.
It’s easy to say you want to create content and grow a community, but it’s a lot harder to stick with it. What I see most people do is that they start down the path of creating content, creating a community, but once they start, they take on another major objective, and then all of a sudden, the creating the content and growing the community takes a backseat. And guess what? Nothing happens.
The Solution
So, if you’re going to do this, this needs to be a major objective in your business. It has to be something that you’re working on day today, and it’s going to have to be something that you’re working on next month and the month after that. Growing this community took a lot of hard work, and I don’t want to underestimate how much work it’s going to take for you to do the same.
Now, the one other hurdle that I do see a lot of people hit is, how do I come up with ideas? I struggle with this from time to time, but I think one of the biggest things that you can do for yourself is not feel like you always have to come up with new ideas day after day. I think there are very few people that can come up with idea after idea every single day and have it be relevant to their audience.
The Strategy
So, here are three different styles of content that you can use day-to-day when you are creating content:
Talk about the day-to-day struggles: This is about creating content that speaks to the struggles or the symptoms of the problems that your target audience suffers from day-to-day.
2. Challenge the status quo: This is about creating content that really isolates the things that your target audience is doing that’s commonly accepted in the field and really talk about why they should not be doing that.
3. Speak to the results and the achievements: This is about creating content that really speaks to the results and the achievements that you or your clients have achieved that of course relates to your target audience.
Conclusion
In conclusion, there really are no major secrets here except that you need to make this a priority and that it’s going to take some effort on your behalf. The only real trick here is to be consistent, which is hard enough, and two, you have to create content that your audience actually cares about. You have to be listening to what people actually care about, you have to take those insights, you have to synthesize them, and then you have to create content that really resonates with your target audience.
So, if you want to create your own skool Community, make sure to check out the link in the description. If you do build a skool Community, reach out to me on skool and tell me that you did. Tell me about your community, I’ll come check it out. If you’d like my advice, I’ll give you a couple of pointers. So with that, I’ll see you on the skool platform.